Category Archives: Social Marketing

Social Engagement: The Golden Key

So you’ve created a band or artist page on Facebook. GREAT! The pictures are nice, you’ve got some widgets, etc. working well. The problem is, all you post are show announcements like “Hey everyone, we’re playing at so and so … Continue reading

Posted in engagement, facebook, interaction, marketing, relationships, Social Marketing, Social Media, Uncategorized | Tagged , , , , , , , , , | Leave a comment

Building Relationships in the Music Industry

The music business is build 99% built on relationships. So many music supervisors, publishers and others who place music are inundated daily with strangers submitting music. So here’s a far better practice. Before just sending your music over blindly to … Continue reading

Posted in 1 ON 1 Blog, 1 on 1 Entertainment, marketing, Music Business, professional music, relationships, Social Marketing, submissions, submitting | Tagged , , , , , , , , , , , | Leave a comment

Clean up Your Image

Online… it’s ALL about image. When you first come to a website and see poor or pixelated imagery, what is your opinion about that brand? No what if it’s a musician’s website and the images are crappy, alignment of text … Continue reading

Posted in facebook, Graphic Design, marketing, Music Business, online image, Search Engine Optimization, SEO, Social Marketing, Social Media, twitter, Web Design, website | Tagged , , , , , , , , , , , , , , | Leave a comment

The Business Side of Your Music

Most musicians are not business owners and probably don’t know what they need about being a CEO for a corporation. But when it comes down to it, you ARE the CEO of your own business. Your music and “online image” … Continue reading

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Music Marketing 101

When it comes to marketing, beginners and experts will agree that there is one constant that is required for any campaign to succeed: Repetition. If advertising was a simple matter of Pepsi placing one ad on TV, they wouldn’t be … Continue reading

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Welcome to the “1 on 1 Blog”!

1 on 1 Entertainment¬†works with independent artists and signed artists, labels and music industry professionals as well as other businesses. We offer an “old school” approach to Marketing, PR and Music Publishing firm: Personal Interaction!¬† We have removed that cold … Continue reading

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